Recovero - Cart Recovery for WooCommerce Free documentation

Recovero - Cart Recovery for WooCommerce helps you win back sales from shoppers who leave without finishing checkout. It saves carts in real time for both guests and logged in shoppers. A guest's email is captured as they type it into the checkout email field, before the order is placed.

When a cart goes inactive, the plugin marks it abandoned and matches it to a recovery campaign. It then sends a series of reminder emails. Each email has a one click link that rebuilds the cart. When the shopper places an order, the sequence stops and the recovered revenue shows up in your reports.

The plugin works right after activation. A default three step email series and five starter templates are installed for you. Sending runs in the background on WooCommerce Action Scheduler, and emails go out through your site's own mail setup. The plugin is for WooCommerce store owners who want automated cart recovery with no external service involved. All cart data, email content and statistics stay in your WordPress database.

Recovero needs WooCommerce. Install and activate WooCommerce 8.0 or later first, then install Recovero from WordPress.org.

Cart Recovery > Dashboard gives you a live overview of the recovery engine. The numbers update in real time as shoppers browse, abandon and return.

At the top, four counters show:

• Live carts: carts still in use.
• In recovery: abandoned carts with reminder emails scheduled.
• Recovered today
• Emails last hour

The Email sending panel shows the send queue with Queued, Sending, Sent, Failed and Cancelled counts. Below the counts you see the scheduler health and a countdown to the next run.

• Click Process queue now to run the queue right away instead of waiting for the next run.
• Click Scheduled actions to view the background jobs in WooCommerce Action Scheduler.

If background jobs fall behind, an admin warning appears with guidance.

The Last 30 days row sums up Revenue recovered, Recovery rate, Carts recovered, Value abandoned, Email open rate and Email click rate. The Recovery trend chart compares abandoned and recovered carts over time. The Quick start box links to the screens you use most when you set up.

Cart Recovery > Abandoned Carts lists every captured cart. Each row shows the customer name and email, status, number of items, cart value, emails sent, location (the shopper's country) and last activity.

Use the filter links at the top to show carts by status:

You can also:

• Search carts with the search box and Search carts.
• Sort by Status, Value or Last activity.
• Select carts and choose an action from Bulk actions, then click Apply. For example, you can mark carts recovered or abandoned yourself.
• Click Export CSV to download the cart list.

Single cart view

Click a customer name to open the cart. You see:

• Cart items: the products, quantities and line totals left behind.
• Scheduled emails: when each email is scheduled, its status and when it was sent. Emails send automatically at the scheduled time. Click Send next email now to send the next one immediately.
• Activity timeline: each event, such as cart captured, marked abandoned, recovery email sent and recovery link clicked.
• Details: status, email, company, phone, customer type, cart value, items, emails sent, language, device, country, IP address, coupon, created and abandoned dates, and the linked order.

If the shopper placed an order that has not been paid yet, the Order row shows its current status. The cart counts as purchased once the payment arrives. Click Back to carts to return to the list.

Cart Recovery > Campaigns (the Recovery Campaigns screen) lists your recovery campaigns with their Status, number of Steps, Priority and whether each one is the Default.

A campaign is an ordered series of emails. Each step has its own delay, template and subject line. A Default recovery series with three steps is created when you activate the plugin.

• Click Add campaign to create a new campaign, or click a campaign name to edit it.
• Campaigns can be limited by cart value, so you can send a different series to high value carts.
• Only one campaign ever runs for a cart. When several are active, they are tested in priority order, lowest number first. The first one whose conditions match is used.

You can safely edit a live campaign. Changes to timing, templates or copy do not cancel or restart recoveries that are already in progress. If you add a step to a live campaign, it is also scheduled for carts already recovering, timed from when each cart was abandoned. Steps that already went out are left alone.

Cart Recovery > Email Templates holds your email designs. Five mobile friendly starter templates are included and work out of the box: Friendly reminder, You left something behind, Social proof, Cart saved and Premium dark.

Each template card has three buttons:

• Edit opens the template in the visual builder.
• Duplicate makes a copy you can change without touching the original.
• Delete removes the template.

Click Create template to build a new one. You can create as many templates as you need.

In the visual builder you add blocks, edit them and see a live preview beside them. There is also an HTML mode. Merge tags such as {{customer_first_name}} insert shopper details into the subject and content. Use a test send to check exactly what a shopper receives. The full list of merge tags is on the Documentation screen.

Cart Recovery > Reports shows how well recovery is working. Use the 7 days, 30 days and 90 days buttons to change the date range.

The summary cards show Revenue recovered, Recovery rate, Carts recovered, Value abandoned, Open rate, Click rate, Avg time to recover and Emails sent.

Below the cards you find:

• Abandoned vs recovered: a chart of abandoned and recovered carts over the period.
• Engagement funnel: emails sent, opened, clicked and recovered.
• Campaign performance: carts targeted, carts recovered, rate and revenue for each campaign.
• Most abandoned products and Most recovered products: the products that appear most often, with cart counts and quantities.

If a recovered order is later cancelled or refunded, the recovered flag is reverted so your reports stay accurate.

Cart Recovery > Settings has four tabs: General, Capture, Tracking and Privacy.

On the General tab:

• Recovery engine controls whether recovery runs, when a cart counts as abandoned and where the recovery link sends the shopper.
• Sender sets the name and address your recovery emails come from, plus the logo and footer text used in every email.

Click Save settings to keep your changes. The full field list is in the settings reference below.

The Capture tab has Exclusions. Use them to skip carts from chosen user roles, specific email addresses or whole email domains (one per line, such as test@example.com or @yourstore.com). Matching carts are not captured, and recovery emails already queued for an excluded address are cancelled.

The Privacy tab holds the data retention window and the option to store the shopper IP address. IP address storage is off by default. When it is on, IP addresses are stored only as a salted hash.

Import and export

Use Import & export to move your configuration between stores. Click Export settings to download it. To import, choose the file and click Import settings. Importing overwrites the current settings.

Cart Recovery > Documentation is a built in guide inside your admin. A menu on the left links to each topic:

• Getting started and how the plugin works, end to end
• Cart capture, cart statuses, and recovery and attribution
• Cart lifetime and what happens if an item sells out
• The sending engine, campaigns and steps, and templates and the visual builder
• The full table of merge tags
• Managing carts, reports, privacy and GDPR, and multilingual sending
• The developer hook reference (actions and filters) and troubleshooting

Use it when you need details beyond this page, for example the full merge tag list or the hooks available for custom code.

Recovero adds no visible elements to your shop pages. Cart capture runs in the background. It never forces a session or a cookie on an anonymous visitor, so full page caching keeps working.

What shoppers experience:

• At checkout, a guest's email is captured as they type it, before the order is placed. This works with both the classic checkout and the block based checkout.
• In their inbox, they receive the recovery emails from your campaign, in their own language if you use WPML or Polylang.
• When they click the recovery link, their cart is rebuilt and they land on the checkout or cart page, depending on your settings. Stock is checked again at that moment. Items that were deleted, unpublished or sold out are skipped, and quantities larger than the remaining stock are reduced. The shopper sees a clear message about what changed.